BlackRock

This general information pertains to the manager responsible for the day-to-day management of the portfolio(s) available through Pacific Life's variable products and the information presented may not relate specifically to the available portfolio(s). The information is provided by and used with the permission of this manager.

BlackRock^® is one of the world's preeminent asset management firms and a premier provider of investment management, risk management and advisory services to institutional, intermediary and individual investors around the world.

BlackRock's long-stated corporate mission has been to help solve the most difficult investment challenges. BlackRock's unwavering commitment may sound simple, but it demands they bring together the collective resources of their organization from around the world. It requires the integration of deep capital markets expertise, extensive risk management and advisory capabilities, and their time-tested operating processes. More importantly, it requires they listen and respond to changing needs. They remain keenly aware of the fiduciary responsibilities of their business and are committed to providing thoughtful, objective advice you can trust.

Breadth of Investment Solutions
With 3.35 trillion assets under management, BlackRock offers a full complement of active management, enhanced and index investment strategies and products, including individual and institutional separate accounts, open- and close-end funds and other pooled investment vehicles, and the industry-leading iShares platform of exchange traded funds.

Institutional Quality Investment Solutions on a Personal Level
As a top global investment manager, BlackRock manages assets for many of the world's largest companies. BlackRock is the only asset management firm ranked in the top five based on assets under management in open-end funds, closed-end funds, exchange traded funds, and their unique blend of qualities and philosophies makes them a preferred choice among financial professionals and investors.

Portfolios Managed
Pacific Select Fund

BlackRock Variable Series Funds, Inc.

*BlackRock is a co-portfolio manager (along with Franklin) of the Small-Cap Equity Portfolio.

Data as of December 31, 2009

Asset allocation is the process of distributing investments among varying classes of investments (e.g., stocks and bonds). It does not guarantee future results, assure a profit, or protect against loss. Small company stocks may entail higher risk and greater volatility than the stocks of larger and more established companies. Special risks such as currency fluctuations and political changes should be considered with international investing.

Although some portfolios may have names or investment objectives that resemble retail mutual funds managed by the portfolio manager, these portfolios will not have the same underlying holdings or performance as the retail mutual funds.

You should carefully consider a variable life insurance product’s risks, charges, limitations and expenses, as well as the risks, charges, expenses and investment objectives of the underlying investment options. The accompanying product and underlying fund prospectuses contain this and other information about Pacific Life. Read them carefully before investing or sending money.

Pacific Life refers to Pacific Life Insurance Company and its affiliates, including Pacific Life & Annuity Company. Insurance products are issued by Pacific Life Insurance Company in all states except New York, and in New York by Pacific Life & Annuity Company. Product availability and features may vary by state. Each company is solely responsible for the financial obligations accruing under the products it issues, and its product and rider guarantees are backed by that company’s financial strength and claims-paying ability.

"BlackRock" in this context refers to the global enterprise, BlackRock Inc., and includes its subsidiary entities, such as BlackRock Advisors, LLC, (as adviser to the Basic Value V.I. Fund and the Global Allocation V.I. Fund), BlackRock Investment Management, LLC, ( which manages the Basic Value V.I. Fund and a portion of the Global Allocation V.I. Fund and manages the Pacific Select Fund's Equity Index, Small-Cap Index, and Small-Cap Equity portfolios), BlackRock Capital Management, Inc., (which manages the Pacific Select Fund's Mid-Cap Value portfolio), and BlackRock International Limited, (which manages a portion of the Global Allocation V.I. Fund).

Pacific Select Fund portfolios are available only through Pacific Life's variable insurance products.

Shares of BlackRock Variable Series Funds, Inc. are distributed by BlackRock Investments, Inc.

The BlackRock Variable Series Funds is not affiliated with Pacific Life or Pacific Select Distributors, Inc.

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